B2B and B2C will converge in IoT, says Oberthur

The Internet of Things (IoT) will deliver a new form of commerce in the next few years, says Edward Simonet, M2M director, Oberthur Technologies. The B2B and B2C business models will converge and become B2B2C. Someone buying a fitness monitor, for example, is actually buying access to a service that will store and analyse data, says Simonet: “The device is just the tip of the iceberg.”
November 5, 2014
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The Internet of Things (IoT) will deliver a new form of commerce in the next few years, says Edward Simonet, M2M director, Oberthur Technologies. The B2B and B2C business models will converge and become B2B2C. Someone buying a fitness monitor, for example, is actually buying access to a service that will store and analyse data, says Simonet: “The device is just the tip of the iceberg.” However, market analysis shows that in the M2M industry, there are concerns about the vulnerabilities of these new devices being connected to open networks. For this reason, several security measures are likely to be installed, such as a digital signature device to ensure the device’s integrity and gateways to guarantee data privacy.