Rish Malhotra, president and CEO, explains. “Our brand refresh reflects real positives: that, with decades of global operations and hundreds of deployments behind them, our products are well known and trusted.”
Rebranding aside, visitors will see just how wide-ranging IRD’s capabilities are and why it is at the forefront of the ITS industry.
In June 2022, the Idaho Transportation Department signed a $2.2m contract with IRD for a mainline WIM and electronic pre-clearance system at a new port of entry facility on the I-84 — the sixth WIM site IRD has deployed in the State.
In May, a $1.2m contract was awarded by the Illinois Tollway for the upgrade of existing WIM sites. The new Virtual WIM (VWIM) facilities will complement weight enforcement with vehicle over height and unsafe tyre detection.
April brought on a $10.8m, four-year agreement from Indiana DOT that will result in the building, reconstruction, testing, and maintenance of 143 automated traffic recorder systems and 56 WIM and 23 VWIM systems.
IRD's new personality will align the company with both their customers and their own team members better than ever before. As Malhotra says, “By focusing on safety and sustainability, we project our voice more succinctly to our customers. Whether it’s through our advertising or through our messaging, there’s a fresh feel to IRD – one that doesn’t compromise on quality but instead focuses on what matters most: results and making a difference.”
Booth 953