mPOS and iBeacons spell the future for connected shopping

Shoppers have never used as many high-tech, electronic devices as they do today. While browsing in a shop, customers can also browse the internet for pricing information on their purchases. Technology can deliver a better shopping experience than ever before. Speakers such as Laetitia Gazel Anthoine, CEO of Connecthings, will examine how ‘mobile coupons’ helped steer people to McDonald’s stores in Barcelona.
November 3, 2014 Read time: 1 min
Cartes 2013 Default Avatar

Shoppers have never used as many high-tech, electronic devices as they do today. While browsing in a shop, customers can also browse the internet for pricing information on their purchases. Technology can deliver a better shopping experience than ever before. Speakers such as Laetitia Gazel Anthoine, CEO of Connecthings, will examine how ‘mobile coupons’ helped steer people to McDonald’s stores in Barcelona. And JJ Kieley, global head of network commercialization for American Express, will give details of the latest retail trends including a ‘Snapshot of the Modern Shopper’ that looks at multiple screens affecting the purchase behaviour of consumers across 12 countries.

mPOS & iBeacons: Always more Innovation for Connected Commerce’,
9:30 - 17:00, Room 1

Related Content

November 3, 2014

Verifone and PayPal point way to retail’s connected future at CARTES

The emerging mobile shopping trends and technologies of the near future will be on show in the dedicated Connected Commerce Area at this year’s CARTES SECURE CONNEXIONS. Eleven hardware, service and payment solutions pioneers will offer hands-on demonstrations of emerging shopping solutions, says Angelo Caci, ADN’Co deputy director.
October 11, 2016

Mobile payment technologies for Australia

Contactless technology, the ability to tap your bank issued card or enabled mobile device to make a payment, has brought speed and simplicity to the in-store shopping experience. Doug Howe explains how innovations, like Contactless, in the mobile and banking industries have the potential to transform public transportation. Q Why is public transportation ripe for transformation? A Today, more than half the world’s population lives in cities; that’s a figure set to increase to 70% by 2050. International
October 28, 2014

Connected Commerce points to tomorrow

How are we going to shop tomorrow? The answers will be found in the CARTES Connected Commerce Area, where the bright future of retail and payment technologies will be on show. A new addition to CARTES, the dedicated exhibition is designed to help answer questions about the future direction of the sector in this vital and lucrative area of business. Retail and payment are both going through a revolution thanks to new technologies, solutions and approaches which in turn are transforming the customer experienc
boombox1

Highlighted Content

boombox2