A dynamic shift from vehicle ownership to user-ship has set the stage for double-digit, year-on-year growth in the European private vehicle leasing market, according to Frost and Sullivan researchers. Growth is augmented by customer demand for hassle-free, flexible mobility solutions. Original equipment manufacturers (OEM), leasing companies, brokers, and financial firms must focus on sustainable solutions that offer customer value while driving profits and market penetration.
“Product innovation and ad